Hi we're Keune!

We have been making hair products for professionals since 1922. But we are so much more than just a supplier. All salons that work with us are a part of the Keune family. We say that not only because we are a family business, but because it suits our style. We want only the best for you when you sit in one of our salon chairs. That's why we do business with a personal touch.

Besides the fact that Keune only produces high-quality products, we also provide training to hairdressers. This way they can always keep up to date with the latest color and haircut trends. In this way, we ensure that you can be the best version of yourself.

Welcome to the world of keune

How it all began

It all started in 1922 with Jan Keune, a pharmacist from Amsterdam, and his fascination for curls. Above the drugstore he ran with his wife, he started experimenting and producing hair products. Where previously hair was curled by heating curling irons over gas burners, Jan Keune managed to develop a formula for permanent liquid. It became a resounding success that women ran away with it. The Dutch product conquered the world and Keune Haircosmetics became a fact in 1925 when Jan officially wrote the drugstore in his name.

Keune Cares

We are on a mission! As a family business, we strongly believe that it is our responsibility to take care of the planet and people. We do this through our sustainability program Keune Cares. Not only for ourselves but especially for future generations.

Explore our Keune Lab

Science is in our DNA. The Keune Lab is the scientific basis for all our product innovations. Every product that we make is created in our own Keune Lab. With the determination of our experts, Keune is able to design and develop new products that are adapted to Keune’s DNA and consumer expectations around the world.

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